Abegaile (Abby Li)
Ardent & Co is a contemporary designer brand based in London Canary Wharf, specializing in the combination of innovative technologies and sartorial craft. Our Collections were designed and developed in our London studio.
Ardent & Co was interviewed and published in the UK Trade & Investement (UKTI) as Great British fashion company.
Abegaile is the creative director of Ardent & Co, who graduated with Master Degree of Digital Fashion in London College of Fashion in 2012. She had the working experience in a Holland fashion company, Christain Dior Haute Couture backstage and Alexander McQueen. Moreover, she has gained working and academic experience in fashion industry for over 7 years. She made four collections in the UK and China, which were presented exclusively with deep researches and development of fabrics and materials.
Ardent & Co's works were featured in numerous magazines, such as WAD, IDOL, VOLT, VISION and ELOQUENCE Magazines.
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Achievement & Press:
WAD Magazine Interview, France.
http://wadmag.com/words/files/abby-li-a-digital-fashion-designer/
IDOL Magazine, The future that never was, Editorials
http://idolmag.co.uk/fashion-editorial/future-never-was
Volt Magazine Online, Horror-graphic.
http://www.voltcafe.com/editorial/editorial_fashion/horrorgraphic
SÝN Magazine December, 2012
http://issuu.com/synmagazine/docs/issuesix
Article by What-Percevalties-Thinks, Blogger, Paris.
http://www.percevalties.com/2012/09/abby-li-diamond-2012.html
Abby Li’s Fashion Show A/W 2012, EGG, London.
http://www.youtube.com/watch?feature=player_embedded&v=LTlxC1vu9IQ
Music Video Target by Baby Blue, UK.
http://www.youtube.com/watch?v=g902zuOdygU&feature=player_embedded